Microeconomic issue- halo effect Essay Example | Topics and Well Written Essays - 750 words

Microeconomic issue-corona impact - Essay Example nsumers will in general partner the constructive nature of a personality’s picture with an item and its image, and since purchasers have goals and wants, the vender trusts that the picture related with the item is incredible enough for the buyer to make a move; first, to want the fulfillment related with the picture, and second, to believe that the item and brand connected to the picture would be the way to accomplish that fulfillment. This relationship between a person’s notoriety and his words and activities is the thing that the Halo Effect is about (Economist.com). Thorndike in a recent report watched the Halo Effect at work in an investigation including warriors and the manner in which they evaluated their officials. He found that when warriors saw their official in a positive manner, all the officer’s activities are seen emphatically. This is the manner in which a child would treat the discipline from a dad whom the child respects: each discipline is for the son’s great, regardless of how uncalled for the discipline may appear to an outside eyewitness. Applied to microeconomics and the conduct of firms and shoppers, the radiance impact can be seen grinding away in numerous examples. Truth be told, the worldwide financial emergency may have been brought about by the corona impact, and a similar radiance impact is being utilized to get the world out of the emergency. Rosenzweig, writing in the McKinsey Quarterly, saw how the corona impact could clarify both business achievement and disappointment, underscoring the significance of purchaser or onlooker recognition in deciding financial conduct. Among the awfulness stories related with the emergency, the speculation trick of Madoff shows how the corona impact contributed both to his prosperity and disappointment. Madoff was a speculation broker who filled in as the Chairman of NASDAQ, the over-the-counter securities exchange that blasted in the late 1990s. As indicated by the New York Times, Madoff had the option to head NASDAQ in light of his prominent way of life and relaxed consistency in creating better than expected returns for speculators. His

Free Essays on Drugs And Crime

Around 4,000,000 individuals utilize illegal medications every year. Most illegal medication use is generally controlled 'recreational' utilization of cannabis and rapture. Individuals who attempt unlawful medications are more probable than others to submit different types of law breaking. Anyway there is no powerful proof of any causal linkage between tranquilize use and property related misconduct for by far most of this gathering. A little extent of clients - under 5% of the aggregate - have disordered ways of life including subordinate utilization of heroin, break/cocaine and different medications. A considerably littler extent of clients - maybe around 100,000 individuals - fund their utilization through wrongdoing. Most of the individuals who take to purchase drugs were associated with wrongdoing before their medication utilize turned into an issue for them. This gathering of criminally included issue clients carries out a lot of shoplifting, robbery and other wrongdoing to bac k medication buys. In the event that fitting medication treatment is given to this gathering, they decrease their culpable levels. There are connects between certain types of unlawful medication use and wrongdoing is self-evident. The exact idea of these connections isn't. Broadly varying cases are made about the degree to which wrongdoing is 'tranquilize driven'. This paper gathers inquire about proof that can reveal insight into the connections. We have concentrated on key bits of late British research, yet we have likewise examined applicable American work. This survey is confined to an assessment of the connections between sedate use and property related misconduct. This is on the grounds that banter in the UK as of now rotates around the effect of medication use on wrongdoings, for example, thievery, shoplifting, burglary and other robbery. We have not analyzed connections with fierce wrongdoing. This isn't to deny that some particular medications may encourage brutality - and others may restrain it (Anglin Dobinson Harrison Jarvis and Parker, 1989). Nor should one disregard the fundamental viciousness rela ted with certain types of medication distributio... Free Essays on Drugs And Crime Free Essays on Drugs And Crime Around 4,000,000 individuals utilize unlawful medications every year. Most illegal medication use is generally controlled 'recreational' utilization of cannabis and rapture. Individuals who attempt illegal medications are more probable than others to submit different types of law breaking. Anyway there is no enticing proof of any causal linkage between tranquilize use and property related misconduct for most by far of this gathering. An exceptionally little extent of clients - under 5% of the aggregate - have clamorous ways of life including subordinate utilization of heroin, break/cocaine and different medications. A much littler extent of clients - maybe around 100,000 individuals - account their utilization through wrongdoing. Most of the individuals who take to purchase drugs were associated with wrongdoing before their medication utilize turned into an issue for them. This gathering of criminally included issue clients perpetrates exceptionally a lot of shoplifting, thievery and other wrongdoing to back medication buys. On the off chance that proper medication treatment is given to this gathering, they lessen their culpable levels. There are connects between certain types of illegal medication use and wrongdoing is self-evident. The exact idea of these connections isn't. Broadly varying cases are made about the degree to which wrongdoing is 'tranquilize driven'. This paper collects explore proof that can reveal insight into the connections. We have concentrated on key bits of late British research, yet we have likewise talked about significant American work. This survey is limited to an assessment of the connections between sedate use and property related misconduct. This is on the grounds that banter in the UK at present spins around the effect of medication use on wrongdoings, for example, thievery, shoplifting, burglary and other robbery. We have not analyzed connections with brutal wrongdoing. This isn't to deny that some particular medications may encourage viciousness - and others may restrain it (Anglin Dobinson Harrison Jarvis and Parker, 1989). Nor should one disregard the foundational viciousness rela ted with certain types of medication distributio...

Professional CPM Homework Help For All Students

September 9, 2019 Math is not an easy science. And solving mathematical equations on CPM raises lots of problems among students. Very often, getting the right answer is a time-consuming task and requires tons of your efforts. Coping with that amount of assignments is not easy when you are a young student who wants to enjoy his free time as well. So once you have faced the lack of time or necessary skills or knowledge for completing that task, our experts are here to help you with it. You can become better at math with the help of the CPM educational program while it aims to help you if you lack mathematical skills. So if you ever face issues when working on that program, don’t hesitate to apply for our CPM homework help. CC1, CC2, and CC3 Homework Help There are a couple of courses that constitute College Preparatory Mathematics and each of them is unique and needs a separate approach. You should have lots of knowledge to solve the course. 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The Controversy of CPM The effectiveness of the CPM courses in preparation of students for their SATs and other exams was of high doubts both among students and their parents in California. Some parents have even written to the department of education to check the relevance and methods of teaching in CPM modules. CPM was questioned a lot in the past but schools still have not quit using it. The CPM courses consist of the following: CC1. This course consists of percent conversions, decimal, and fraction; measures of central tendency; time, rate, and distance problems; data representation; surface area and volume problems; graphical and tabular representation of data; simplification of variable expressions; CC2. Here you will have to deal with discounts, percent, and markups; fractional coefficients and linear equations; unit rates and ratios; angles and their measures, pairs of angles; area and perimeter of compound shapes; CC3. 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Civil War Weaponry - 1085 Words

Ketchum Grenades In August of 1861, William F. Ketchum patented the Ketchum Hand Grenade. Shortly after, in the years of 1863 and 1864, the grenade was implemented in the American Civil War. With a lemon-shaped piece of iron and a tail made of paper or cardboard, the handheld explosive greatly resembled a dart. On the front of the grenade’s body was a plunger, which held a percussion cap filled with explosive material.When the the grenade fell onto its nose and applied pressure to the plunger, an explosion was triggered, only to be met by more gunpowder inside. Although the resulting explosion caused a great deal of mayhem and shrapnel, it was not very reliable because its detonation depended on the grenade falling directly onto its nose. Because of its temperamental behavior, the grenade got a reputation for not being very accurate. During its use by the Union army, the weapon was still in its earliest stages. Although the Confederate army did not adopt this specific weapon, they had similar ideas such as the Raines grenade, which was similar in appearance, but completely inadequate for battle. Instead of cardboard fins for a stable flight, the Raines grenade had a cloth streamer. Ketchums were used in several important battles such as the battle of Vicksburg and the siege of Petersburg. Union soldiers threw the grenades at the Confederate troops and stood back for the explosion. They were faced with an unpleasant surprise when the Confederates found a way to avoid anyShow MoreRelatedCivil War Weaponry1420 Words   |  6 PagesWhat military technology introduced aided the Union in winning the Civil War? The American Civil War was a war over the secession of the Confederacy. The Confederate States of America were formed after 11 slave states declared their secession due to the election of an Anti-Slavery republican as president. The remaining 25 states formed the Union. Weapons such as the Gatling Gun, repeating rifle, which gave soldier the ability to fire multiple rounds without reloading, railroads and telegraphsRead MoreConflict Between Rational And Conflict1417 Words   |  6 PagesIntroduction The occurrence and recurrence of wars are made by rational actors, but what are the prerequisites for a war? There are numerous answers to this question with a wide range of answers that give a perspective on the various sources of conflict. The first is that the cost of war cannot be outrageously high. The anticipated outcome of gaining resources, power, and/or territory cannot exceed the expected cost of conflict, including damages to property and life. The second is that a failureRead MoreEffects Of The Arms Trade On National Growth1932 Words   |  8 Pagesacross Africa, is armed conflict. The longevity and sustainability of these conflicts is based solely on the prominence of the arms trade on the continent. This explicit trade feeds the conflicts and provokes a more militaristic approach to handling civil affairs. Therefore, the arms trade plays a decisive role in the violent circumstances in many countries. The flood of weapons leads directly to mass human rights violations that drive people from their homes, limit access to essential needs in overcrowdedRead MorePaper Exam 2 History Ib9416 Words   |  38 PagesHistorical processes such as comparison and contrast, placing events in context and evaluating different interpretations are used appropriately and effectively. Topic 1 1. –4– Causes, practices and effects of wars N11/3/HISTX/BP2/ENG/TZ0/XX/M With reference to one war before 1945 and one war after 1945, assess the significance of either air power or naval power in deciding its outcome. Air power can be taken to mean the use of aircraft in a variety of roles – as fighters/strafers, bombers, reconnaissanceRead MorePlay for a Kingdom by Thomas Dyja1220 Words   |  5 PagesPlay for a Kingdom written by Thomas Dyja is a novel about men’s honor and true self-worth during a time of the American Civil War. This war cultivates a persons will to live and willingness to rely on the soldiers who fight next to him. This novel demonstrates that men fighting with each other may have a difference of religion or place of origin; including their heritage, social structure, speech patterns, and native language, however each man is fighting for the same thing. The northern troopsRead MoreInfluences of Civil War Technology 1432 Words   |  6 PagesWar is something that everyone knows about. it is very prominent and chances a re throughout the history of the world there is always someone effected by it during any point in time. Wars come and go leaving many good and bad things behind, whichever light it is looked at from, weaponry is always one of those things. War time is notorious for pushing technology to the edge, this including weaponry. There have been several wars that impacted future weaponry but the Civil War is on the farthest awayRead MoreThe Industrial Revolution Of The Middle East1071 Words   |  5 PagesFor millennia mankind has exhausted endless amounts of energy contemplating the eternally complicated system of war. From Gangas Khan to America’s involvement in the Middle East, all successful generals, military leaders, and conquerors have found commonality in their zealous emphasis on, and desire for, possessing the most technologically advanced forms of weaponry. Such a desire was not ignored in America nor England during the Industrial Revolution, but, rather, was seen by many as an opportuneRead MoreEssay on Artillery and Weapons of the Civil War1510 Words   |  7 PagesEvery war, though happens for a reason and bring a better change, is often gruesome. The Civil War broke America in two groups and, at the time, was the war with the most casualties and injured men. As the fight to preserve the Union progressed, so did a number of other areas, such as weaponry and artillery. The advanced technology produced through the Civil War assisted in increasing number of casualties. The North was more fortuitous than the South in multitudinous ways. One of which includes theRead MoreThe Battle Of Gettysburg And Civil War1375 Words   |  6 PagesAmerican Civil War. Union forces of the North, commanded by Major General George G. Meade met and fought the Confederate forces of the South, commanded by General Robert E. Lee. Many historians believe the battle was a large turning point in the Civil War in favor of the Union (Woodworth, 2008). However, this is dispu table. The battle was also significant because it was the bloodiest battle of the war, which resulted in the death of 51,112 Soldiers (The Battle of Gettysburg, The American Civil WarRead MoreThe Civil War And The First Modern War1632 Words   |  7 PagesThe Civil War clash is often remembered for the carnage caused when army tactics failed to load rifles and muskets, and the tantalizing scene of lost and submerged warships. The revolutionary introduction of ships and railroad networks were just developing at the same time. Day after day, more cadavers lay under the scorching sun than any other life time. People fought everything they had, until nothing but the remains were left. From that era onwards, technology evolved, which provided us with

George Orwell s Novel, 1984 - 1242 Words

In the novel, 1984, George Orwell describes a dystopian future in which the citizens are living under the control of a totalitarian regime. The â€Å"Party†, Orwell’s version of the modern day government, used their power to keep constant surveillance of the citizens, censor information, and manipulate the people. Through the use of telescreens and microphones, the Party was able to watch and listen to the citizens whenever they were in range. Party members were also responsible for the systematic destruction of words from the dictionary. Scare tactics related to war were used to control the citizens into conforming to the Party’s ideals. These concepts of corrupt power is seen in modern day society as well. Orwell’s version of the future was relevant, because it mirrors the government of modern day society due to the fact that the government uses surveillance to watch people, it manipulates citizens to support war, and it censors words and terms. The government in both today’s society and that of 1984’s use surveillance to constantly watch over the citizens. In the novel, The Party’s figure of authority was referred to as Big Brother. Throughout Oceania there were posters of Big Brother which stated, â€Å"BIG BROTHER IS WATCHING YOU† (Orwell 2). This referred to the fact that the Party was constantly monitoring the citizens on telescreens. The point of the telescreens was to control the people, enter their persona, manipulate them into changing their actions, and essentiallyShow MoreRelatedOrwell s Novel, 1984, By George Orwell1235 Words   |  5 Pagesduring their time. During the peak of George Orwell’s career was when Communism was at an all-time high. Hence, he was warning the world of what terrors came with the control of a totalitarian country. In George Orwell’s novel 1984, the main character Winston fights to protect his life and preserve the real meaning of being human by rebelling against the government, all while Orwell warns the reader of what a totalitarian government can do to humanity. Orwell significantly gets his point across andRead MoreGeorge Orwell s Dystopian Novel 19841755 Words   |  8 Pagesâ€Å"War is peace. Freedom is slavery. Ignorance is strength.† This is the slogan of the Inner Party in 1984. George Orwell’s dystopian novel 1984 depicts a terrifying and bleak image of the future under â€Å"Big Brother† — an authoritarian regime that controls not only the citizens’ action, but their very own thoughts. The novel was written in 1948 as a critique of authoritarianism and Stalinism, after Orwell’s travel to Spain where he witnessed the atrocities committed by the fascist Spanish regime duringRead MoreGeorge Orwell s Novel, 1984, The Government, Or Big Brother1840 Words   |  8 PagesIn George Orwell s Novel 1984, the government, or Big Brother, monitors the people constantly, forcing them to adhere to laws that eliminate any individual freedoms or thoughts. Winston, the protagonist, lives in this society as someone who is against this oppression struggling to meet others who feel the same. He meets a woman named Julia who also a rebel, so both decide to have a forbidden relationship out of rebellion towards the party. Recruited by his co worker O’brien, Winston is able toRead MoreGeorge Orwell s Novel, 1984, Julia And Winston1387 Words   |  6 Pagescompromising on his strong belief that bloodshed would never fully resolve issues. By staying humane, however, one can achieve anything against any power. Only through love and tolerance is a rebellion successful. Similar to Gandhi, in George Orwell’s science fiction novel, 1984, Julia and Winston, two rebellious lovers, fight against a larger power by holding onto every vestige of their dignity and morality. Big Brother, leader of Oceania, one of the three remaining states in the world, oppresses its citizensRead MoreCommentary Analysis of George Orwell ´s Novel: 1984897 Words   |  4 PagesIn 1984 by George Orwell, the author depicts the perfect totalitarian society, a society that has absolute control over everything pertaining to its people. The title of the novel, 1984, was meant to indicate to its readers in 1949 that the story represented a real possibility for the immediate future. If totalitarianism was not fought against, there was an actual risk that a similar civilization could come about. By demonstrating what a tyrannical society would be like, Orwell showed the controlRead MoreThere Is No I in Government: George Orwell ´s 1984 Novel1230 Words   |  5 PagesThere is No I in Government George Washington once said, â€Å"Government is not reason, it is not eloquence, it is force; like fire, a troublesome servant and a fearful master. Never for a moment should it be left to irresponsible action.† With the ability to change society in vast directions, government is the controlling power of its people. Its power to control our nation’s economy and law are something to be feared. However, there are always more numbers in society than in government. Society isRead MoreGeorge Orwell s 1984 Is Nothing More Than The Psyche Of The Novel1733 Words   |  7 Pagesanalyzing is a chore, and George Orwell’s 1984 is nothing more than the psyche of the novel’s protagonist, Winston Smith. However, when such a student disregards a mundane way of thinking and adheres to Thomas C. Foster’s, How to Read Literature Like a Professor: A Lively and Entertaining Guide to Reading Between the Lines, it becomes blatantly obvious that two plus two could indeed equal five as Smith’s psyche could very well as easily become theirs. No novel is ever simply just a novel and with chaptersRead MoreSociety Divided by Totalitarianism in George Orwell ´s Novel: 19841046 Words   |  4 Pagesâ€Å"The ultimate end of any ideology is totalitarianism† said Tom Robbins. Totalitarianism is a type of government where the political authorities have complete control over their citizens. George Orwell’s fictional novel, 1984, describes how the government has complete control of the past, present and future, language, and the thoughts of their citizens. The main character, Winston Smith, is an Outer Party member who lives in Oceania, a society based on totalitarianism. Big Brother, the dictator ofRead More Biography George Orwell Essay1135 Words   |  5 Pagesopinions like George Orwell. Orwell got to express his opinions in his writings. He wrote about the sociopolitical conditions of his time. For a man whose career started as a dishwasher, he came a long way to be known as the great author he is known as today. In this paper George Orwells early life, his variety of jobs before becoming a writer, his many successes and failures and some of his best known novels and critiques of them, and his sad death will all be discussed. George Orwell was born inRead MoreGeorge Orwell s Books On His Thoughts And Feelings Toward The World868 Words   |  4 PagesGeorge Orwell wrote his books based on his thoughts and feelings toward the world. These thoughts would begin to arise early on in his life. Growing up in India where his father was stationed as a British official, his mother and siblings soon moved to England where he received his education. Unfortunately because of his family s financial conditions Orwell was unable to attend the university he would have liked to attend. Instead he headed to Burma where he joined the Indian Imperial Police Force

Business Research for Electronic Mails- MyAssignmenthelp.com

Question: Discuss about theBusiness Researchfor Electronic Mails or Shopping. Answer: Literature Review Scope In present scenario, surfing on internet is one of the most vital parts of the individuals lives whether being used for education, electronic mails or shopping. The use of internet and social network is regarded as a stunning progress in the fields of technology as they are highly advantageous for the entrepreneurs as well as for the businesses for expanding their businesses across the world (Celine, 2012). In the present business world, the maximum of the businesses take sue of the various social networking sites and social media for enhancing their social networks which in turn results in enhancement of the customers and associations with the customers. It has transformed the way; the small enterprises use to perform businesses. In the past decade, there has been a vast amount of literature presented by numerous researchers on the subject of social networking and its use in the businesses. Literature Review Objectives The objective of this paper is to understand the impact of the social networks on the small businesses and the way in which these social networks, social media applications and other social platforms help the small business organisations in expanding their business operations by the means of social networks. The objective is also to understand that the social networks offer an innovative way to the businesses which helps in developing effective communication with the customers. The next objective of this literature is to present the views of several authors discussing about the advantages and disadvantages of using social networks in the small businesses. Literature Review Comparative Analysis The researchers explain several advantages of using social networks in small businesses. The most biggest and primary advantage is the reach to large number of audience.Usually the small businesses do not have high capital investment which restricts them to have access to extended customer base (Celine, 2012). This restricts their growth and market capturing because of less customers. But with social networking and various social media techniques, the small businesses can sell their products across the globe with little capital investment. Due to internet and social networks, it becomes very easy to target the potential customers of the overseas regions. Thus, this helps the small business to grow worldwide and attain extended customer base (Park, Kee and Valenzuela, 2009). The second advantage or opportunity emphasized by the researcher is the flexible entry. Due to less recognized brand name and squat capital, there are several trade barriers which restrict these small entities to perform globally or to have their operation in some specific regions. But the social, networking has eradicated this rigidity and have given an opportunity to these small businesses to enter and create their business platforms (Michaelidou, Siamagka and Christodoulides, 2011). There are no trade barriers and entry restrictions in the online market as well as the large platforms even do not charge any kind of fees from these businesses to perform their business operations. This offers advantages to small business to develop their business and serve globally. The next advantage of social networking is that it helps in increasing the brand loyalty. In small businesses, which are developing by the means of social networking possess an advantage of having increase number of follo wers globally (Kirti? and Karahan, 2011). The customers who follow the brand through social networking are much likely to have reliability towards that brand that helps the small business to develop their brand and gain strong brand recognition. In the physical markets, it is not easy to get the insights of the competitors strategies or moves (Parveen, 2012). But in the online business that is through social networks, it is easy for the small business to have an eye upon the moves, strategies and approaches on the competitors. This is an advantage of social network for the small businesses that there can be fetched information about the competitors as well as their customers. Thus, it helps the businesses to plan strategic moves to gain competitive advantages (Valente, 2010). Few authors have focused on one of the key benefits of social networks i.e. building relationships. When the business is small and new, it requires high support of the social connection for developing and growing it. In a similar way, the small businesses are also gained by the social networks as it helps them in building string relationship with the customers. The social network offers a two way communication channel to the businesses where they can have high involvement of the customers and can develop association with them (Cheung, Chiu and Lee, 2011). These building of relationship help the organizations in achieving trustworthy and reliable customers. These customers usually do not switch to other brands and continued buying from that brand only with which they have more strong association. The next technological and diverse benefit for the small businesses of social networks is that it offers higher conversion rates to the businesses. The conversion rates can be explained as th e more opportunities for a business to get diversify its business operations and activities (Leonardi, Huysman and Steinfield, 2013). Arguing to the view of the above authors, there are also several researchers who have shown a negative side of the social networking usage in small businesses. The author has pointed that there are numerous disadvantages which are associated with the use of social networking such as the negative feedback of the customers. Maintaining the brand image is very much essential for the new and small businesses for attaining long-term sustainability and increased customer base (Sashi, 2012). There are number of customers who post negative comments on the sites and various other social media platforms which deteriorate and ruin the brand image of a company (Shabbir, Ghazi and Mehmood, 2016). the other potential customers get affected by such reviews and comments and restrict them from purchasing products from that brand. Thus, there is a great threat of negative remarks and comments of the customers. There are several other disadvantages of social network in the business organisation which h ave been highlighted by several authors. The second disadvantage is that it is highly time intensive (Gronum, Verreynne and Kastelle, 2012). Opposing to the viewpoints of the authors that there is not much requirement of the capital, some authors argued that instead of capital investment there is required high amount of time for managing the business activities with the presence of social networks. The entrepreneurs required extensive efforts and timed to develop the social presence of the business. The small businesses works with limited resources and also have small, teams, it becomes difficult for these small business to devote the require amount of time and resources to have effective social media presence. And thus, the scarcity of time restricts the development and growth of the small businesses. The next challenge or issue in the usage of social networking in the small businesses is that, there is required in-depot knowledge and analysis by the entrepreneurs before taking use of the social networking (Vsquez and Escamilla, 2014). The biggest challenge is the selection of an appropriate network. In present scenario, there is enormous number of social networks but which is the most useful and appropriate for the business activities of any small business must be evaluate first. If an organization selects a wrong social network then it not only have restricted reach to potential customers as well as also waste the resource and time of the origination and decreases the opportunity of the business to grow at another social network because of past outcomes. Thus, it is essential to have appropriate understanding of the networks, their usage and then the business must have the involvement of social networks in their respective business operations (Hensel and Deis, 2010). Different Theme Development Social network has been explained differently by various authors but the exact meaning can be explained as it characterizes the interpersonal associations among the organisations, business units and individuals (Kadushin, 2012). Such connections are not impacted hierarchically comprises of the knowledge and the information flows. There are two primary objectives of networking, the first is first objective is to transfer the information and the second objective is to facilitate it. Most of the marketing functions now comprises of the social networks. There is an extensive need that the marketing managers must understand the advantages and disadvantages of taking sue of social networks in the business for having sustainable growth of the organisation in the long-run (Parveen, 2012). Social networking can be further explained as an online application by which there takes place interaction of the businesses with its potential customers. It comprises of generating, sharing and developingb usiness contents. In comparison with the traditional media which was only helpful in delivering the content whereas the modern i.e. social media helps in the promotions of the business operations as well as also promotes the participation of the customers. The authors have focused on extensive range of social media which ranges from the private social networks such as jive, yammer, and social cast to social networks such as LinkedIn, Facebook etc. There are also content social networks such wikis, flicker and YouTube (Ellison, Steinfield and Lampe, 2007). Since the year 1997, there was a marked the beginning of social networks with posting and blogging features with the help of web. With time, there was launched enormous number of social networking sites that facilitates the interaction of the individuals such as Orkut, Skype, Facebook, LinkedIn, etc. The author states that the decision of taking use of social networks in the small businesses shows a social phenomenon which is primarily depends upon the various social interactions (Greve and Salaaf, 2003). (Source: Shabbir, Ghazi and Mehmood, 2016) This is the theoretical framework of social networking which shows that thereat re several social network sites and social media which have their significant and diverse set of impact and pros and cons on the small business. The entrepreneurs select the best suitable social network as per the specific requirements of the business and growth strategies (Shabbir, Ghazi and Mehmood, 2016). Quality and Currency of the Literature Source The maximum of the sources are the peer reviewed Journal articles which have been taken used from Goggle Scholar. The sources are authentic and are very well linked to the study topic. The most of the sources are of the years after 2010 which shows that there is current and up to date information and discussion is presented. The papers are of high quality which discusses, argues and analysis the various aspects of social networking, social media, small businesses and their integration in the present time. Research Gap and Contribution There is a research gap that no adequate forecasting and evaluation is there of the outcomes of using social networking in small businesses. The researchers have explained the advantages and disadvantages but in rail-time it is difficult to analyze the outcomes of social networking. The contribution of this research is that there has been understood that there are several means by which the businesses can promote their business via social networking, which comprises of comments, videos, images, blog posts, content, etc. All these things help in offering diverse factors to the businesses foe developing their operations. The another benefit related to the higher conversion rate is that the social networks and the involvement of social media in the business offers high flexibility to modify the businesses activities means that there is an opportunity with the small businesses to diversify their product portfolio and offers a wide range of products to the customers (Edosomwan, et al., 2011). They can easily add-on or subtract the sales of those products which are highly demanded in the market or which are out of the trend. Thus, the conversion does not demand for high capital requirement neither much efforts. There is another benefit associated with increase convers ion rates. As with time, when the companies started diversifying their businesses, they used to get increase customer base from various segments. This helps in getting extended reach to the customers (Molina?Morales and Martnez?Fernndez, 2010). Conclusion The social networks are the pioneering gateways for the small businesses to grow and profit in the business industry. The small businesses are very much keen to take use of the social networks for the rapid development of their business as well as for having enhanced customer base. The social networking has become a common aspect of the lives of the individuals. From the literature gathered and analyzed, it has been concluded that there are extensive number of benefits and opportunities associated with the social networking in small business but there are also some challenges and disadvantages which are required to have consideration of the entrepreneurs to have a successful way ahead. The use of social networking is one of the most effective tools for the small businesses to grow and develop with a rapid rate. Along with high publicity and advertising, the social networks offers other several benefits to these small business in terms of brand royalty, high customer base, opportunity for diversity, global reach, etc. Based upon the literature, it has been stated that the entrepreneurs must be attentive e enough at the time of selection of social networking approach so that they can again maximum advantages from their integration of business activities with social networking. References Shabbir, M.S., Ghazi, M.S. and Mehmood, A.R., 2016. Impact of Social Media Applications on Small Business Entrepreneurs.Management and Economics Research Journal,2(2016). Accessed on: 7th May, 2017. Accessed from: https://www.omicsonline.com/open-access/impact-of-social-media-applications-on-small-business-entrepreneurs-2223-5833-1000203.php?aid=71295 Celine, A.R.C.A., 2012. Social Media Marketing benefits for businesses.Master of International Marketing. Ellison, N.B., Steinfield, C. and Lampe, C., 2007. The benefits of Facebook friends: Social capital and college students use of online social network sites.Journal of Computer?Mediated Communication,12(4), pp.1143-1168. Park, N., Kee, K.F. and Valenzuela, S., 2009. Being immersed in social networking environment: Facebook groups, uses and gratifications, and social outcomes.CyberPsychology Behavior,12(6), pp.729-733. Greve, A. and Salaff, J.W., 2003. Social networks and entrepreneurship.Entrepreneurship theory and practice,28(1), pp.1-22. Hensel, K. and Deis, M.H., 2010. Using social media to increase advertising and improve marketing.The Entrepreneurial Executive,15, p.87. Vsquez, G.A.N. and Escamilla, E.M., 2014. Best practice in the use of social networks marketing strategy as in SMEs.Procedia-Social and Behavioral Sciences,148, pp.533-542. Gronum, S., Verreynne, M.L. and Kastelle, T., 2012. The role of networks in small and medium?sized enterprise innovation and firm performance.Journal of Small Business Management,50(2), pp.257-282. Sashi, C.M., 2012. Customer engagement, buyer-seller relationships, and social media.Management decision,50(2), pp.253-272. Michaelidou, N., Siamagka, N.T. and Christodoulides, G., 2011. Usage, barriers and measurement of social media marketing: An exploratory investigation of small and medium B2B brands.Industrial marketing management,40(7), pp.1153-1159. Kirti?, A.K. and Karahan, F., 2011. To be or not to be in social media arena as the most cost-efficient marketing strategy after the global recession.Procedia-Social and Behavioral Sciences,24, pp.260-268. Leonardi, P.M., Huysman, M. and Steinfield, C., 2013. Enterprise social media: Definition, history, and prospects for the study of social technologies in organizations.Journal of Computer?Mediated Communication,19(1), pp.1-19. Kadushin, C., 2012.Understanding social networks: Theories, concepts, and findings. OUP USA. Molina?Morales, F.X. and Martnez?Fernndez, M.T., 2010. Social networks: effects of social capital on firm innovation.Journal of Small Business Management,48(2), pp.258-279. Edosomwan, S., Prakasan, S.K., Kouame, D., Watson, J. and Seymour, T., 2011. The history of social media and its impact on business.Journal of Applied Management and entrepreneurship,16(3), p.79. Valente, T.W., 2010.Social networks and health: Models, methods, and applications. Oxford University Press. Cheung, C.M., Chiu, P.Y. and Lee, M.K., 2011. Online social networks: Why do students use facebook?.Computers in Human Behavior,27(4), pp.1337-1343. Parveen, F., 2012, July. Impact Of Social Media Usage On Organizations. InPACIS(p. 192).

The American Civil War The Purpose Of This Paper Is To Illustrate The

The American Civil War The purpose of this paper is to illustrate the events surrounding the end of the American Civil War. This war was a war of epic proportion. Never before and not since have so many Americans died in battle. The American Civil War was truly tragic in terms of human life. In this document, I will speak mainly around those involved on the battlefield in the closing days of the conflict. Also, reference will be made to the leading men behind the Union and Confederate forces. The war was beginning to end by January of 1865. By then, Federal (Federal was another name given to the Union Army) armies were spread throughout the Confederacy and the Confederate Army had shrunk extremely in size. In the year before, the North had lost an enormous amount of lives, but had more than enough to lose in comparison to the South. General Grant became known as the "Butcher" (Grant, Ulysses S., Personal Memoirs of U.S. Grant, New York: Charles L. Webster & Co.,1894) and many wanted to see him removed. But Lincoln stood firm with his General, and the war continued. This paper will follow the happenings and events between the winter of 1864-65 and the surrender of The Confederate States of America. All of this will most certainly illustrate that April 9, 1865 was indeed the end of a tragedy. CUTTING OFF THE SOUTH In September of 1864, General William T. Sherman and his army cleared the city of Atlanta of its civilian population then rested ever so briefly. It was from there that General Sherman and his army began its famous "march to the sea". The march covered a distance of 400 miles and was 60 miles wide on the way. For 32 days no news of him reached the North. He had cut himself off from his base of supplies, and his men lived on what ever they could get from the country through which they passed. On their route, the army destroyed anything and everything that they could not use but was presumed usable to the enemy. In view of this destruction, it is understandable that Sherman quoted "war is hell" (Sherman, William T., Memoirs of General William T. Sherman. Westport, Conn.:Greenwood Press, 1972). Finally, on December 20, Sherman's men reached the city of Savannah and from there Sherman telegraphed to President Lincoln: "I beg to present you as a Christmas gift the city of Savannah, with 150 heavy guns and plenty of ammunition, and also about 25,000 bales of cotton" (Sherman, William T., Memoirs of General William T. Sherman. Westport, Conn.:Greenwood Press, 1972). Grant had decided that the only way to win and finish the war would be to crunch with numbers. He knew that the Federal forces held more than a modest advantage in terms of men and supplies. This in mind, Grant directed Sherman to turn around now and start heading back toward Virginia. He immediately started making preparations to provide assistance to Sherman on the journey. General John M. Schofield and his men were to detach from the Army of the Cumberland, which had just embarrassingly defeated the Confederates at Nashville, and proceed toward North Carolina. His final destination was to be Goldsboro, which was roughly half the distance between Savannah and Richmond. This is where he and his 20,000 troops would meet Sherman and his 50,000 troops. Sherman began the move north in mid-January of 1865. The only hope of Confederate resistance would be supplied by General P.G.T. Beauregard. He was scraping together an army with every resource he could lay his hands on, but at best would only be able to muster about 30,000 men. This by obvious mathematics would be no challenge to the combined forces of Schofield and Sherman, let alone Sherman. Sherman's plan was to march through South Carolina all the while confusing the enemy. His men would march in two ranks: One would travel northwest to give the impression of a press against Augusta and the other would march northeast toward Charleston. However the one true objective would be Columbia. Sherman's force arrived in Columbia on February 16. The city was burned to the ground and great